Even today, years after websites have become an expected resource for customers or potential customers of any company, most websites are still incredibly behind the times.
The Internet is still a relatively new thing. However, it’s been around long enough for plenty of standards to have been put in place. Unfortunately, most websites don’t adhere to these standards.
This is where Develop Daly begins to stand out — Standards-Based Websites.
So WHAT does a standards-based website mean anyway?
Web standards apply to how a page is actually made. Everything that goes into making a website includes code — how that code is written has standards. Sadly, those standards are ignored by most web designers and the quality of the product shows.
WHY does standards-based web design matter?
- Search Engine Optimization
- Design Consistency
- Handicap Accessibility
- Ease of Maintenance
- Browser Compatibility
Search Engine Optimization
Of course you want your site to have top search engine results, and every detail matters. If your code isn’t standards-based it may produce undesirable effects in search engines.
Design Consistency
By having a standardized way of coding your site, it makes designing it much easier and more consistent. For instance, changing the colors of your links can be done simply, easily, and very quickly. Without standards, what should be simple may take hours of complicated work.
Handicap Accessibility
Not only is having an accessible website for visual and hearing impaired user good for business, it’s also required by law for some organizations!. In fact, Target was sued in 2006 and in 2008 settled their case with the National Federation of the Blind. In short, Target now has to spend millions of dollars agreed upon in the settlement when they could have avoided the whole mess just by using web-standards and assuring a handicap accessible website.
Ease of Maintenance
Without web-standards, making changes to a website can be costly and complicated. With standards in place maintenance becomes extremely easy. That means that when you need to make changes in the future they’ll be finished quickly and cost effectively.
Browser Compatibility
The use of different Internet browsers rapidly becoming more diverse. Most people still use Internet Explorer. But did you know that Internet Explorer has several different versions — each that display web pages differently?! Then there’s Firefox, Safari, Chrome, Opera, and so on. Each of these browsers may render a page differently. Web-standards greatly improve the chance of websites displaying correctly in every web browser.
Modern Design
Whether you’re targeting young people, middle-aged, or the elderly modern design techniques are necessary. It doesn’t matter who you are or how old you are, using a website needs to be easy. Modern web design really just references good usability.
User Friendliness
An easy to use website means more engagement and more profit.
A usable website can’t be created without the experience and knowledge of web design. A great web designer can create a user-friendly website because of the knowledge of how users interact with web pages. These things include knowing how people using site navigation, read text, react to advertisements, etc.
Gorgeous Looks Promote Your Brand
Your brand needs to be recognizable and incorporated into your website seamlessly. Your website isn’t just a resource for people, but it’s your best form of advertisement. Don’t let your potential customers down with a website that looks like you’re unprofessional.
Develop Daly takes great care into building websites that incorporate a brand’s message. It’s important to design something that looks professional, up-to-date, and polished.
admin
jo